Titanic beer launched in honor of museum exhibit
The Milwaukee Public Museum has teamed up with Lakefront Brewery Inc. for the launch of Titanic Pilsner.
The limited edition brew is being produced in recognition of “Titanic: The Artifact Exhibition,” showing at the museum through May 25, 2009.
“We like to call attention to our exhibits in a variety of ways and beer was a big part of the beverages that were available on the Titanic,” museum spokeswoman Mary Bridges said.
According to the Titanic Pilsner label, there is still debate about how many bottles of beer were aboard the ship when it shoved off, indicating perhaps as many as 20,000.
“What’s clear is that the vast majority of them remain with her today as artifacts in the icy Atlantic,” the label states.
Titanic Pilsner is being sold in 22-ounce bottles in bars and select retail establishments in the Milwaukee area and at the Lakefront Brewery, 1872 Commerce St., Milwaukee. Each bottle includes a coupon for a $2 admission discount to the exhibit.
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